GUS & HUE
Client
GUS & HUE PORTRAIT STUDIO
Year
05/2023
Gus & Hue is a pet portrait studio that goes beyond the ordinary, capturing the unique personalities and vibrant energy of beloved pets. With a modern yet warm approach, the studio specializes in bold, expressive photography that transforms pets into timeless works of art. Whether it’s a playful pup, a regal cat, or a quirky companion, Gus & Hue creates portraits that celebrate the joy, love, and individuality of every pet.
Deliverables
Logo Design (Primary & Secondary)
Color Palette & Typography System
Brand Icons & Custom Design Assets
Website Design
Develop a fresh, contemporary brand identity that reflects the studio’s warm and vibrant photography style. The brand should feel inviting, artistic, and full of personality, appealing to pet owners who want more than just a snapshot—they want a portrait that tells a story.
Style & Inspiration:
Clean, modern branding with a warm and inviting touch
A color palette inspired by natural hues and joyful pops of color
Typography that feels both elegant and playful
Imagery-focused branding that allows the photography to shine
Brand Aesthetic:
Color Palette: A mix of soft, earthy neutrals with vibrant, happy accents
Typography: A balance of modern sophistication with a touch of playfulness
Imagery: Lively, expressive pet portraits that capture movement, personality, and emotion