Sage & Elm is a high-end furniture brand that blends the elegance of Art Deco with modern design, creating unique statement pieces for contemporary interiors. With an emphasis on craftsmanship, luxury, and nature-inspired aesthetics, the brand needed a refined identity that feels both accessible and sophisticated.

Deliverables

• Logo Design (Primary & Secondary)

• Color Palette & Typography System

• Brand Icons & Custom Design Assets

• Website Design

• Social Media Templates (Instagram, Pinterest, etc.)

• Product Tags & Labels

Develop a cohesive brand identity that embodies the glamour of Art Deco while incorporating natural elements inspired by elm trees and sage. The brand should feel timeless, artistic, and exclusive yet welcoming.

Style & Inspiration:

• Subtle Art Deco influences (not overpowering)

• Organic shapes and earthy textures

• A refined, soft color palette with sage green as a core color

• A mix of bold geometry and flowing natural forms

Brand Aesthetic:

• Color Palette: Soft, earthy tones with sage green as the anchor

• Typography: Elegant, modern, and slightly vintage-inspired

• Imagery: High-end, editorial-style photography with warm lighting and natural elements